The Age has an interesting article on how blogging is becoming mainstream.
In a sign blogs are moving mainstream, major technology companies, including Microsoft Corp and International Business Machines Corp, came together at a recent conference to discuss the profit potential of the web publishing format.The growth in the number of blogs, and those who read them, continues to attract attention from business leaders, including Microsoft’s chairman Bill Gates, as a means of enhancing companies’ communication more directly with employees, partners and customers.
Yep..I am doing this to increase company profits…